#1 Sergey Brin : Why Google Glass?

[Keywords]

Though in all seriousness : in all seriousness though 로도 쓰이며 가벼운 농담이나 Ice breaking으로 시작하는 도입부 뒤에 본론으로 들어가기 전에 사용하는 표현

whatnot : 붙여서쓰는 한 단어로 et cetera, and so forth와 같은 뜻을 가진 "뭐 이런저런..."과 같은 뜻 아래 스크립트에서는 I don't want to go through all the things it does and whatnot 와 같이 쓰였다.

My vision when we started Google 15 years ago was that eventually you wouldn't have to have a search query at all. You'd just have information come to you as you needed it. : 레리페이지와 함께 구글의 공동 창업자인 세르게이의 비전에 대한 문장

We have come a long way : 우리는 기나긴 길을 걸어왔습니다(우리는 많은 진전을 이뤘습니다.)

dig out : 1. (~에서) ~을 파내다 2. (오래 감춰지거나 잊혀졌던 것을) 들춰내다[찾아내다] 핸드폰을 (호주머니 등에서) 꺼내다에 관련된 첫번째 표현. (I just never would have dug out a camera or a phone or something else to take that moment.)

whip out : 1. …을 급히 꺼내다 2. 갑자기 부르다; 불쑥 말하다 3. 악수를 하다, 인사의 몸짓을 하다.(I whip this out and I sit there and look as if I have something very important to do or attend to.) 핸드폰을 (호주머니 등에서) 꺼내다에 관련된 두번째 표현.

if I smoked, I'd probably just smoke instead. I would just light up a cigarette. It would look cooler. : 가정법 과거형 표현 예

secluding away : ~를 고립시키다. 여기서는 휴대폰이 개인 스스로를 고립시키다 라는 표현으로 쓰임

open one's eye : ~를 께닫게 하다 (it really opened my eyes to how much of my life I spent just secluding away)

 

[Script]

Okay, it's great to be back at TED. Why don't I just start by firing away with the video?

(Music)

(Video) Man: Okay, Glass, record a video.

Woman: This is it. We're on in two minutes.

Man 2: Okay Glass, hang out with The Flying Club.

Man 3: Google "photos of tiger heads." Hmm.

Man 4: You ready? You ready? (Barking)

Woman 2: Right there. Okay, Glass, take a picture.

(Child shouting)

Man 5: Go!

Man 6: Holy [beep]! That is awesome.

Child: Whoa! Look at that snake!

Woman 3: Okay, Glass, record a video!

Man 7: After this bridge, first exit.

Man 8: Okay, A12, right there!

(Applause)

(Children singing)

Man 9: Google, say "delicious" in Thai.

Google Glass: อร่อยMan 9: Mmm, อร่อย.

Woman 4: Google "jellyfish."

(Music)

Man 10: It's beautiful.

(Applause)

Sergey Brin: Oh, sorry, I just got this message from a Nigerian prince. He needs help getting 10 million dollars. I like to pay attention to these because that's how we originally funded the company, and it's gone pretty well.

Though in all seriousness, this position that you just saw me in, looking down at my phone, that's one of the reasons behind this project, Project Glass. Because we ultimately questioned whether this is the ultimate future of how you want to connect to other people in your life, how you want to connect to information. Should it be by just walking around looking down? But that was the vision behind Glass, and that's why we've created this form factor. Okay. And I don't want to go through all the things it does and whatnot, but I want to tell you a little bit more about the motivation behind what led to it. In addition to potentially socially isolating yourself when you're out and about looking at your phone, it's kind of, is this what you're meant to do with your body? You're standing around there and you're just rubbing this featureless piece of glass. You're just kind of moving around.

So when we developed Glass, we thought really about, can we make something that frees your hands? You saw all of the things people are doing in the video back there. They were all wearing Glass, and that's how we got that footage.

And also you want something that frees your eyes. That's why we put the display up high, out of your line of sight, so it wouldn't be where you're looking and it wouldn't be where you're making eye contact with people.

And also we wanted to free up the ears, so the sound actually goes through, conducts straight to the bones in your cranium, which is a little bit freaky at first, but you get used to it. And ironically, if you want to hear it better, you actually just cover your ear, which is kind of surprising, but that's how it works.

My vision when we started Google 15 years ago was that eventually you wouldn't have to have a search query at all. You'd just have information come to you as you needed it. And this is now, 15 years later, sort of the first form factor that I think can deliver that vision when you're out and about on the street talking to people and so forth.

This project has lasted now, been just over two years. We've learned an amazing amount. It's been really important to make it comfortable. So our first prototypes we built were huge. It was like cell phones strapped to your head. It was very heavy, pretty uncomfortable. We had to keep it secret from our industrial designer until she actually accepted the job, and then she almost ran away screaming. But we've come a long way.

And the other really unexpected surprise was the camera. Our original prototypes didn't have cameras at all, but it's been really magical to be able to capture moments spent with my family, my kids. I just never would have dug out a camera or a phone or something else to take that moment.

And lastly I've realized, in experimenting with this device, that I also kind of have a nervous tic. The cell phone is -- yeah, you have to look down on it and all that, but it's also kind of a nervous habit. Like if I smoked, I'd probably just smoke instead. I would just light up a cigarette. It would look cooler. You know, I'd be like -- But in this case, you know, I whip this out and I sit there and look as if I have something very important to do or attend to. But it really opened my eyes to how much of my life I spent just secluding away, be it email or social posts or whatnot, even though it wasn't really -- there's nothing really that important or that pressing. And with this, I know I will get certain messages if I really need them, but I don't have to be checking them all the time.

Yeah, I've really enjoyed actually exploring the world more, doing more of the crazy things like you saw in the video.

Thank you all very much.

(Applause)

 

[Personal Review]

"And lastly I've realized, in experimenting with this device, that I also kind of have a nervous tic. The cell phone is -- yeah, you have to look down on it and all that, but it's also kind of a nervous habit. Like if I smoked, I'd probably just smoke instead. I would just light up a cigarette. It would look cooler. You know, I'd be like -- But in this case, you know, I whip this out and I sit there and look as if I have something very important to do or attend to. But it really opened my eyes to how much of my life I spent just secluding away, be it email or social posts or whatnot, even though it wasn't really -- there's nothing really that important or that pressing."

한명의 모바일 엔지니어로서 모바일기기(Handheld Device)가 현대인의 삶에 존재하는 방식에 대해서 고민해보는 구절이다. 특히 타인과 함께하는 순간에 습관적으로 (꼭 필요하지 않으면서도) 폰을 붙잡고 있는 내 자신을 보면 말이다. (물론 그렇다고 현재의 구글 글래스 Form Factor가 썩 좋아보이는 건 아니지만)